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How to Start Your Online Business With Actionable Steps

by Eniola Samuel
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start your online busines

The path to getting what you want is when you realize what is best for you. This is the same as having the thought to start your online business.

Starting a business might seem like a pretty good idea, yeah it is. But working on getting it to work is not an easy task.

You might have the idea of establishing a big and robust, but you don’t know how to get started; if yes, then this content was created especially for you.

People who do this thinking of quitting the normal 9 to 5 kind of jobs that do take their time and plans for the future while giving them money to forget their dream are the ones who are looking to start something of their own.

There are lots of businesses online to venture into nowadays, and so many ways to make passive income, but most are known as fake (waste people time and investments)

However, we do have online businesses that can earn you passive income, the range of affiliate marketing, Pay-Per-Click (PPC) advertising, Online surveys, and many more.

These businesses can serve as a side hustle alongside your full-time job for starters and can become a full-time business with time.

Before you begin the journey to starting your online business, there are lots of things you must consider, and that must be done. One of these includes deciding the kind of niche you are looking forward to.

The best way to make your business have much more meaning to people is by diving into a more specific niche (think of a profitable and untapped niche to gain ground).

The niche you focus on will decide whether you will have a successful business or flop; the niche market is the target and must be your priority.

Once you have your profitable niche chosen, it’s time for you to understand how the niche works and how to get the best out of it by setting your target.

To make this a meaningful way to start your online business, you must take every possible chance to do better. Without any further talk, let’s dive in on the

Five ways to start your online business now:

1. Do market research and get advice from experts

With you trying to learn how you can start your online business, it’s not obvious that you are new at this, and you will need help. It’s not something to shame about; everyone would understand your curiosity.

It’s absolutely fine for you to ask people (friends, family, and even your colleagues) for a guide as you are new to the game. It doesn’t cost you much than your time to explore the world of experience; all you have to do is ask.

The opportunity to start your online business might come easier if you have someone close to you who already has knowledge of the type of online business you are starting. Even though they don’t work in the same niche as you, they’ll be able to guide you to the right resources which will help you out.

If you are finding it hard to see someone close to you who has an idea of how you can go about your new online business, it’s then best to hire someone else (Niche expert).

Although no one is perfect, we all are trying. When you learn from people with much more experience, then you give yourself a better chance of winning in the market. With their experience, you will be able to avoid mistakes they’ve made in the past when they were starting out.

All that matters is that you are focused on being the no. 1 and then work towards it.

2. Have your website created (One crucial way to start your online business)

People nowadays still think having a website is unnecessary, while it’s important if they are hoping to gain an online presence. If you really want to start your online business, then you must consider getting a website created for you.

Getting a website set up has been made easy, and there are lots of ways to get one. It is either you go to websites like Fiverr to hire a freelancer website designer or design it yourself if you have any knowledge using made-simple tools.

However, you can start in few steps if you are on a budget; all you need is to:

Look for good hosting; choosing good hosting is important since it is the foundation of every website. Hosting is more like a house for your online websites; it places your website online for availability. It carries important roles such as speed, uptime, customer support, and security.

Choose a popular and reliable Content Management System (CMS) such as WordPress; it is one of the most reliable and customizable CMS online.

It handles the creation of your website pretty well when you know how to customize it.

Look for a unique domain name; choosing a domain name is the same as choosing a name for your online business.

The name you choose talks about what your business stands for and what people are expected to see from your business. Take a wise and thorough decision before you come up with one.

Start implementing what you want; if you already have previous knowledge of website designing, you might be able to create your website.

Even if you are a novice, you can make use of online tutorials to get started if you can’t afford to hire a website designer to do the work.

You don’t need a high budget to have a business website of your choice; all you have to do is consult a professional website designer to do the work for you and follow up.

You can start with choosing pre-built templates for starters and then work around it to your taste.

Read Also:Work at Home: How to Start a Home-Based Business

3. Expand your scope (Look out for your competitors)

You might be wondering why you should look out for competitors while you are just starting; that’s a great question!

There won’t be any expectations if the business niche you are starting doesn’t have successful people in it; this means the level of your success is low if no one has made it from the chosen niche.

It might sound somewhat funny, but it’s true; for you as a small online business owner, you must be trying to reach a new audience and expanding your business to people in your niche who need what you offer.

This is why you do get competitions; there is no type of niche you choose nowadays; you’ll always have other businesses to compete with, in one way or the other.

For you to establish your online business and reach out to people who need your business, there are certain stages you must go through.

As I’ve explained earlier, your website is set up online is like a storefront of your business, and to drive income, you must be known by people of interest.

This means you need something to give you the exposure you need so as to make money; this one thing you need is website traffic. There are numerous ways to drive traffic to your business website, and this includes:

Organic traffic (traffic driven from search engines like Google, Bing, and Yahoo are organic)  

Inorganic traffic (traffic driven from social media networks such as Facebook, Twitter, Pinterest, and LinkedIn are inorganic traffic)

Now, this is where you get to work on discovering your competitors; there are some tools online to help you know your competitors better and how you can work on getting ahead of them.

Tools such as SemRush, Ahrefs, and MOZ can help you work on improving your website Search Engine Optimization (SEO) so as to open more doors to organic traffic.

4. Focus on Sales and Marketing

People are fond of neglecting what matters in business; if you don’t put your focus on your business sales and marketing section, then you might be missing out on the core business.

To start your online business and grow it respectively, you must set your business revenue and cash flow goals that you are expected to reach for a period of time (for example, you can set your sales goals for $50K within 10 months)

This gives you the focus you need to work on making the goals attainable, and to work on accomplishing the goals; you need to plan how you market your business.

There are lots of ways to market your business; the aspects of reaching a new audience are not something new, so there are platforms that allow you to do that.

Social media networks have made it much easier to set up branches for your business by creating pages that allow you to build an audience as well as get customers.

Facebook, Pinterest, and Twitter are good examples of this; they allow you to set up business pages to serve your audience and then use them as a medium to drive traffic.

5. Work on improving your time and effort investment

No matter how profitable your business is, if you never take time to make proper investments, then you might not earn. Every business needs you to invest your time, effort, and money for it to grow the way you want.

You must be willing to give it all it takes to grow your business to a stage where it begins to recreate the success automatically with an audience who has trust in your business.

Based on experience, if you fail to make a proper investment at the start of the business, it might have an impact on your overall revenue; even if you spend lots of money without investing your time, it’s all for nothing.

I am sorry for sounding mean, but it’s the truth, investing money has its own way of working while investing your time and effort brings the money to good use. All you need after capital is the dedication to make the business work out well.


When you start your online business you should know that it is not something that can reach the height you hope in a day; it’s a progressive something.

You make progress every day if you put in the right effort and put things to work.

It’s normal to feel down most of the time, but you must summon the courage and look to the better picture of hitting it big with the business.

The motivation will always be there if you have the urge never to go back doing the 9 to 5 job. It always pays at the end with proper work and dedication.

Good Luck starting your online business.

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